Everyone is all about giving gifts this month. Personally, I’m on top of it and have a good portion of my shopping already done. (I'm incredible, I know). But for all of you slow-pokes out there I’m going to write a couple of gift guides for some inspiration. These things won't be too expensive, will make people happy-ish and hopefully have a purpose. I hate clutter, so when I buy gifts it's important to me to buy things people will actually use.
This past February, Percolate hosted its third annual Client Summit. I had the honor to lead the design with the marketing team. The summit was a day which brought together clients, prospects and partners to look at the future of our platform.I asked myself, how do you brand a Percolate Summit? Early on in the design process we were drawn to the idea that the event programming could give us the perspective we needed. The programming of the summit presentations were to be loosely organized around Percolate’s software hierarchy of needs framework; centralize, streamline, govern, analyze and improve.